In this post, I am going to show you my top social media traffic sources that bring me great results with minimal effort and the exact ways I harness the traffic from them.
There are many ways you can benefit from social media. The first obviously is the direct traffic you gain from the social media network and the other one is the SEO effect. Here, I will only want to focus on the direct traffic and treat the SEO as a bonus because we will need to consider a whole lot other things like on page SEO and backlinking technique on top of the social signals for a proper SEO campaign. Of course, there is another important aspect - it is easier to build up trust and rapport with social media. Just think of the following:
Enough for the benefits of social media, check out the following top social media traffic sources below.
In the past 3 months, I have been creating quite a lot of videos based on my existing content. So, all my time spent is on video creation because I already have the content. Depending on the video length, the whole process from creating to uploading and optimizing the video might take 30 minutes to 1 hour.
Majority of my videos are screen captured videos using Camtasia. So I didn’t really do a lot of fancy effect apart from minor editing like adding a watermark on the video and cut out some of the mistakes I made during video recording.
After the video is done for compilation, I will then upload to YouTube and optimize the title, description, tags and annotation for the video. Basically, just make sure that the keywords I would like people to search for are within the title (preferably at the beginning) and in the description.
Depending on the call to action of the video, always put a URL link (including http:// so that the link is clickable) in the description box so that people can check out what you have to offer. Some videos might drive traffic straight to an affiliate offer, some will bring them to a relevant blog post, some will take them to a squeeze page for them to download a freebie and some will lead them to subscribe my YouTube Channel.
There are still works for me to do to brush my YouTube Channel to engage with the viewers. On top of that, I have included a YouTube subscription box on the sidebar for people to subscribe to my YouTube Channel on my blog. Check out the video below if you would like to embed a YouTube subscribe button on your blog:
This is my favorite source because there is not much effort from my end apart from tweeting my post on Twitter, which I have automated the process with Tweet Adder.
All I do is to select some of my great posts, shorten the URL and create the Tweets with my URL and schedule the Tweets in Tweet Adder. This brings in super targeted readers that are interested in checking out my blog posts.
Of course, you will need to build up some followers in order to attract traffic. This is handled by Tweet Adder. I have detailed on how I use Tweet Adder to gain more followers on Twitter and the “maintenance” that I do daily in this post. Read the post for more information.
Ideally, you should have a fanpage and start getting some fans so that you can share your blog post / update via fanpage. If you don’t have one yet, check out my post update on Facebook page Timeline for some resources.
For facebook marketing, apart from fanpage, I highly recommend to join groups related to your niche. You can just type in your keyword and filter by group, as shown below:
Some groups might require permission so it might take some time for the moderator to approve you to join the group. After you join the group, take some time to find out the rules of the group or send a message to the moderator to ask if you are allowed to share your blog post in the group.
If you can, start sharing some of your great post to the group and also check out other posts by others. Interact with people by “liking” and leaving a comment. People will start to know you and be more likely to check out the content you posted.
Join as many group as you can and find out the groups that allow you to share your content. It will only take you 10 second to share your blog post to each group.
Apart from joining the group, you can make friends with people that you are in your niche so that when you share your content on your wall, your friends will see the wall update. Always interact with people because this is the sure fire way to get reciprocation, i.e. people are a lot more willing to like and check out your post if you create great quality post.
So far these 3 social media platform have served me well and there are a lot of potential for long term traffic when your site is more established. What are the top 3 social media platforms that get you the most traffic?